Search engine rankings

July 25th, 2010 by admin

Search engines make use of algorithms in order to determine which pages or sites to rank in response to a search query. Search engine rankings tend to be important for any website. The algorithm calculates several hundred different factors as well as weight each of those factors differently and also the weighting of the factors change over time as search engines attempt to do it better. To rank well the search engines have to see a page as being relevant to the search query and also necessary to the search query. Relevance is usually determined by the amount of links to a page. In case there are a lot of links to a page, then the search engines assume of which the page must be important as well as this ranks on top.

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